Why we changed the name to
”The Color Company“
The Color Company is the new name of Alubest Polska. No new company or new organizational structure was created. We have only changed the name and the way of communication of our specialization. The same team, the same experience and the same competences function today under a name that better reflects the range of technologies offered.
The name change organizes our market identity and clearly communicates that we are engaged in the distribution and implementation of digital textile and large-format printing technologies in a systemic perspective.
What remains unchanged and what changes in communication
The name change does not affect relationships with customers, partners or technology manufacturers. All contracts, commitments and processes implemented by Alubest Polska are continued without interruption by The Color Company.
It remains unchanged:
• the same company and organizational structure
• same technical and service team
• same technology brands and scope of support
It changes:
• name and visual identity
• how to present solutions as coherent production ecosystems
• more emphasis on process consulting instead of selling individual devices
What the name change means for our customers
Changing the name from Alubest Polska to The Color Company does not mean changing the company or the way it operates. It is the organization of the brand, which better communicates the scale of the technologies we deal with and the direction of further development.



How we built our experience
We operate on the Polish and European markets, cooperating with manufacturers of industrial-grade technologies. What you see below is not a list of achievements. It is a record of decisions, projects and conclusions collected over years of working with real production teams. Each stage shows the moment in which we have adapted, developed and deepened our knowledge of what stable textile printing really requires.
Questions
Everything you need to know about our transformation and what it means to you.
No. Your current contracts remain valid and unchanged. We respect all commitments made under AluBest and continue them with The Color Company. Your terms, prices and level of service remain unchanged.
The same people you worked with. Your customer support, technical support and sales contacts are still here. We simply reorganized under a stronger brand that better reflects what we do.
Support continues without interruption. Same team, same knowledge and same response time. We want your business to run smoothly both during and after the transition period.
AluBest has proven itself well with us, but The Color Company better reflects our full range of digital textile and large-format printing solutions. It is more readable, easier to remember and reflects our evolution as a one-stop printing partner.
Invoices will be branded with The Color Company over time. All historical data within AluBest will remain available. This will not cause any disruption to the accounting or billing processes.
Need more help?
Please contact us directly to clarify any issues related to the change.